AI workflows for B2B teams

Real business needs.
A clear role for AI.

From product discovery to customer onboarding.

Help prospects understand your offering, answer customers from your help content and guide new accounts through setup. Choose a workflow, prepare its knowledge and evaluate it with your team.

Your knowledge. Your tools.
A workflow that fits your team.

Example workflowA place to begin.
Your starting point

A purpose. Your knowledge.
A useful place to start.

Knowledge Instructions
SalesLeo

Guide a product question.

Product notes
SupportAria

Find a helpful next step.

Help articles
OnboardingPriya

Explain the setup steps.

Onboarding guide
Built around the work you do

Customer conversations / Team knowledge / Everyday operations

Start with the customer journey

Before the sale.
After the handoff.

Three starting points for sales, support and customer success leaders. Open a workflow to see what it needs and how to evaluate it.

01
Leo, an Aivah character used here to illustrate a possible workflow
B2B sales
Product questionsQualificationSales handoff

Help prospects evaluate your offer.

Explain product fit, ask relevant qualification questions and prepare the context your sales team needs.

Explore sales workflows
02
Aria, an Aivah character used here to illustrate a possible workflow
Customer support
Help centreTroubleshootingEscalation

Answer from your product knowledge.

Help customers find documented guidance and recognise the questions that need a support specialist.

Explore customer support
03
Priya, an Aivah character used here to illustrate a possible workflow
Customer onboarding
SetupProduct adoptionCustomer success

Guide customers through first setup.

Explain your onboarding steps, clarify responsibilities and identify blockers for customer success to review.

Explore customer onboarding

Illustrative roles. Configure each employee’s instructions, knowledge and tools for your chosen job.

Nine ways to begin

Find the work.
Make it yours.

Choose a team to explore a practical starting point, the context it needs and what you’ll want to review.

01Sales

Workflow to configure

Help B2B buyers understand your offer.

Configure a product expert to explain your offering from approved sources, ask relevant qualification questions and direct an interested buyer to your sales enquiry path. Define any lead capture and connected actions in the deployment setup.

Example tasks to configure

  • Product and service questions
  • Qualification against your agreed criteria
  • Context for a sales follow-up
Deploy / Web & embeds

Create web experience setup with Direct link, Iframe embed and Chat bubble delivery choices

Current app screenPrepare the web experience, then test the questions and lead form.

Example customer question
We need a product for a 40-person support team. What should we evaluate before requesting a demo?
Pilot owner
Sales or revenue operations
Give it
Current product documentation, published pricing, approved customer examples, qualification criteria and instructions for contacting sales.
Review
Check product and pricing accuracy, relevance of qualification questions and the completeness of captured enquiries. Compare accepted enquiries and completed handoffs with your existing process.
Keep a person involved
Keep custom pricing, contractual commitments and unsupported product claims with your sales team.
Choose another team
From idea to everyday

One clear job.
A connected way to do it.

The useful part is how it all comes together: your knowledge, a focused employee, the right connections and a way to check the work.

01

Bring the context.

Start with the documents, guidance and instructions that explain your business.

Your trusted material
02

Give it a clear job.

Choose the employee’s role, write the boundaries and decide what a useful answer looks like.

One focused employee
03

Connect the next step.

Select the experience and any tools the workflow needs. Check the available actions and permissions.

Your selected connections
04

Learn from the work.

Test real questions, review the records and improve the guidance with the person who owns the result.

A thoughtful review loop
Start in Chat. Test with real questions.See how Aivah works
Inside your workspace

The idea is yours.
The starting point is here.

Explore the current setup screens. Open any image for a closer look at how a workflow takes shape.

Meet people where they are. — Aivah product screenshot

02 / Choose the experience

Meet people where they are.

Prepare a Direct link, Iframe embed or Chat bubble, then test the journey you want visitors to take.

Give your knowledge a new form. — Aivah product screenshot

03 / Create something useful

Give your knowledge a new form.

Draft slide decks, podcasts or mind maps in Content studio. Review the result before sharing it.

Take the workspace tour
A useful first step

Start small.
Make it matter.

You don’t need to redesign a whole department. Choose one recurring question or task, give it good context and see what your team learns.

  • A question people ask often.
  • Source material you already trust.
  • A person who can review the result.
Choose your first job
YOUR FIRST WORKFLOWExample brief

A helpful first answer.

A support employee that explains your most common product questions and prepares the context for your team when more help is needed.

Give it
Current help articles and troubleshooting guidance.
Ask it
“Where do I begin with setting up my account?”
Review
Does the answer match the guide? Is the next step clear?
Explore this workflow
Before you begin

A few useful
answers.

Talk through your idea
Which use case should I start with?

Choose a repeatable task with clear source material and a person who can check the result. Answering common support questions, explaining a product or helping a new starter find guidance are useful places to begin. Keep the first version focused so you can see what needs improving.

Can I adapt a workflow to my business?

Yes. The examples on this page are starting points. Choose a role, add your knowledge and instructions, and select the tools and experience that fit your work. Test the finished setup with questions your customers or team actually ask.

Can the employee use our existing tools?

Use Library → Connected tools to review the available apps and actions, or explore a custom MCP connection. Assign the tools needed for the workflow and check their permissions. Availability and behavior depend on the connected service and your configuration.

Where can people interact with it?

Start in Chat while you prepare the employee. Aivah also provides setup paths for web experiences, supported channels, phone connections and Agentic Presenters. Choose the destination that fits your audience and test it before sharing.

How do we know the workflow is helping?

Define the expected outcome before rollout. Review sample answers, completed steps and handoffs with the team that owns the task. Use the available conversations, calls, leads and usage records in Insights alongside your own checks of the actual result.

Build a focused business pilot

Choose the workflow.
Define the outcome.

Start with the questions your buyers or customers already ask. Agree who reviews the answers and what success means for your team.