01

A face changes how people take part

Text is quick, but some moments benefit from a face, a voice, timing and expression. A live character can make guidance feel friendlier, keep a journey connected and help a brand feel present, not just available.

The character should never distract from the task. Its job is to make the conversation clearer, more human and easier to continue.

02

A character needs an employee behind it

Looking real isn’t enough on its own. The character needs a job, approved business knowledge, a voice, the right channel, apps, memory rules and a path to a person.

In the app, open Library → Characters & backgrounds to see the Hero, Basic, Advanced and Gemini Live characters. Then choose the character and voice in Chat, or when you set up a web experience. Test each channel you plan to use against the job and limits you set.

TRY IT WITH YOUR TEAM

Try the job you would give Aivah.

Choose sales, support or onboarding. Each example shows its source brief, so you can judge the answer.

Choose your business demo
03

Design for the moment

Use a live character where a face helps people understand or trust you: guided sales, onboarding, learning, hospitality, product help or service that needs context.

Measure finished tasks, handover quality, response time and customer confidence, not just how new it looks.